Customers trust us to support their MYOB Business software because we maintain annual certifications to ensure that we can suggest the latest features and updates to keep our customers compliant.
We have just completed our annual MYOB Business Certification. 31 August 2024.
Why a CRM enhances your lead generation capability
To establish why you need a CRM to enhance your lead generation, firstly we must look at what are the advantages of using a CRM like Tall EMU vs an accounting system like MYOB or XERO on it own.
Here are some compelling reasons why you need a CRM Like Tall EMU:
Integrated CRM and Accounting: While MYOB or XERO are excellent for accounting, Tall Emu CRM adds powerful CRM capabilities, enabling seamless integration of sales and customer management with your financial data.
Sales Process Automation: Tall Emu CRM automates sales workflows, from lead generation to deal closure, ensuring no opportunity is missed and reducing manual data entry.
Enhanced Customer Insights: With detailed customer profiles and interaction histories, Tall Emu CRM provides deeper insights into customer behavior and preferences, allowing for more personalized service and targeted marketing.
Inventory Management: Tall Emu CRM includes robust stock management features, helping you track inventory levels in real-time, automate reorder alerts, and generate inventory reports, which MYOB or XERO alone cannot handle as comprehensively.
Marketing Automation: Tall Emu CRM offers advanced marketing tools, including segmentation, campaign management, and performance tracking, which are not typically found in MYOB or XERO.
Improved Collaboration: By centralizing customer and sales data, Tall Emu CRM facilitates better collaboration between your sales, marketing, and customer service teams, leading to a more cohesive business operation.
In summary, while MYOB or XERO excels at handling your financials, combining it with Tall Emu CRM provides a comprehensive business management solution that covers sales, customer relationships, marketing, and inventory management, driving overall business growth and efficiency.
A CRM enables businesses to understand customer preferences, behaviors, and needs, resulting in personalized customer experiences, increased customer satisfaction and loyalty, and higher customer lifetime value.
Tall EMU integrates with your accounting system (MYOB and XERO). A perfect partnership for your accounting system and CRM.
Your accounting system customer data is invaluable but cannot be used as a marketing tool within the accounting system, as it is not designed to do that. CRM is designed to use this data as an effective marketing tool.
